The private label hair products industry is rapidly expanding, providing entrepreneurs and beauty brands with the opportunity to establish their own unique hair care lines without the complexities of in-house manufacturing. Whether you are launching an e-commerce store, expanding your salon’s product offerings, or developing a luxury brand, private labeling allows you to create custom formulations, packaging, and branding that resonate with your target audience. By selecting the right private label hair products, you can differentiate yourself in a competitive market while offering high-quality solutions tailored to various hair types and concerns.
With the increasing demand for organic, sulfate-free, and specialty hair care solutions, consumers are becoming more selective about the products they use. This makes it essential for businesses to carefully curate their private label offerings to meet these expectations. From shampoos and conditioners to serums and styling products, choosing the best private label hair products can significantly impact your brand’s success. In this article, we will explore the 10 best private label hair products that can help you build a thriving and profitable hair care brand.
Sulfate Free Thickening Volume Shampoo
A revolutionary nature-based cleanser for all types of hair. Helps repair split ends and tames flyaway. It makes hair look thicker and fuller. Riches in vegetable protein, several plant extracts, and oils. Gives thickening, volume, silky, softness, and shine. Leaves hair silky smooth and manageable.
- Size: 3.4 fl oz / 250 ml
- Key Ingredients: ARGANIA SPINOSA KERNEL OIL、MACADAMIA INTEGRIFOLIA SEED OIL、SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL、PERSEA GRATISSIMA (AVOCADO) OIL、CAMELLIA JAPONICA SEED OIL、RICINUS COMMUNIS (CASTOR) SEED OIL、ALEURITES MOLUCCANUS SEED (KUKUI) OIL、CALOPHYLLUM INOPHYLLUM SEED (TAMANU) OIL、SCLEROCARYA BIRREA SEED (MARULA) OIL、COCOS NUCIFERA (COCONUT) OIL、OLEA EUROPAEA (OLIVE) FRUIT OIL
- Key Benefits: Split Repair, Flyaway Control, Thickening Volume, Silky Softness, Manageable Shine
Silicone Free Repair Conditioner
Silicone free repair conditioner makes damaged, dry, and brittle hair feel of silky perfection and radiant shine. Riches in vegetable protein, several plant extracts and oils effectively repair, smooth and soften lifeless hair. Helps improve strength and elasticity while creating soft, touchable hair. Silicone-free formula can be used on the scalp to reduce scalp reactivity and restore scalp comfort.
- Size: 10.14 fl oz / 300 ml
- Key Ingredients: ARGANIA SPINOSA KERNEL (ARGAN) OIL、MACADAMIA INTEGRIFOLIA SEED OIL、SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL、PERSEA GRATISSIMA (AVOCADO) OIL、CAMELLIA JAPONICA SEED OIL、RICINUS COMMUNIS (CASTOR) SEED OIL、ALEURITES MOLUCCANUS SEED (KUKUI) OIL、CALOPHYLLUM INOPHYLLUM SEED (TAMANU) OIL、SCLEROCARYA BIRREA SEED (MARULA) OIL、COCOS NUCIFERA (COCONUT) OIL、OLEA EUROPAEA (OLIVE) FRUIT OIL
- Key Benefits: Silky Perfection, Radiant Shine, Vegetable Protein, Scalp Comfort, Touchable Softness
Bulgarian Rose Oil Hair Oil
Bulgarian rose oil hair oil as aromatherapy oils nourish, balance and condition hair and boost self esteem, confidence, hope and mental strength and efficiently fights depression. It soothes the scalp, adds sheen, luster, moisture, strength and manageability to the hair. Color lasts much longer and it stimulates the scalp promoting blood circulation, anti-hair loss and promoting healthy hair growth. Bulgarian Rose oil hair oil to fortify and revitalize hair. It prevents breakage, adds sheen and improves body and texture. It strengthens hair shafts and heals itchy scalps.
- Size: 8.45 fl oz / 250 ml
- Key Ingredients: ROSE ESSENTIAL OIL
- Key Benefits: Defines Curls, Locks Moisture, Controls Frizz, Strengthens Hair, Lightweight Formula
Max Repair Hair Mask
The max repair hair mask is a soothing, softening, strength, and shine-intensive treatment that promotes noticeable shine whilst smoothing the hair for flawless light reflections and a cashmere touch. This new innovative formulation has a rich creamy consistency, providing a high elasticity level. Riches in vegetable protein, several plant extracts, and oils effectively repair, smooth, and soften lifeless hair.
- Size: 8.45 fl oz / 250 ml
- Key Ingredients: COCONUT OIL(COCOSNUCIFERAL)
- Key Benefits: Soothing Treatment, Shine Intensive, High Elasticity, Protein Rich, Smooth Softening
Oil Base Shine Spray
Argan oil shine spray provides a natural touch without build-up. Oil-based finishing spray gives hair lightweight softness and creates an invisible veil of luminous shine. It offers thermal and UV protection, creates firm, smooth, shiny, ultra-moisturized hair, and protects hair from environmental aggressions.
- Size: 3.4 fl oz / 100 ml
- Key Ingredients: ARGANIA SPINOSA KERNEL OIL(ARGAN OIL)
- Key Benefits: Natural Touch, Lightweight Softness, Luminous Shine, Thermal Protection, UV Shield
Argan Oil Hair Serum
Argan oil is rich in vitamin E, phenols, carotenes, squalene, and fatty acids. The essential fatty acids fight against drying, dehydration, and the loss of elasticity. Argan oil hair serum is a luxurious elixir to restore over-processed hair damaged by chemicals and environmental free radicals – it also revives, hydrates, and detangles hair, wigs, and hair extensions. Ultra-light miracle argan oil leaves no residue and No oil build-up, only provides a silky finish and a brilliant shine.
- Size: 8.45 fl oz / 250 ml
- Key Ingredients: ARGANIA SPINOSA KERNEL OIL(ARGAN OIL)
- Key Benefits: Vitamin Rich, Deep Hydration, Frizz Control, Silky Finish, Lightweight Formula
Hair Curl Cream
This leave-in hair curl cream defines, separates, and softens waves of all textures, while fighting frizz and providing versatile styling options for all hair types. Enjoy beautifully defined curls with this easy-to-use leave-in formula.
- Size: 8.45 fl oz / 250ml
- Key Ingredients: ARGANIA SPINOSA KERNEL (ARGAN) OIL、MACADAMIA TERNIFOLIA SEED OIL、COCOS NUCIFERA (COCONUT) OIL
- Key Benefits: Defines Curls, Fights Frizz, Softens Waves, Versatile Styling, All Hairtypes
Keratin Protein Gold
The keratin protein gold offers an innovative treatment with keratin, collagen, argan oil, and natural botanicals, effectively reconstructing hair, eliminating frizz, and leaving it straight, healthy, and shiny for lasting, beautiful results.
- Size: 8.45 fl oz / 250 ml | 16.91 fl oz / 500 ml | 33.81 fl oz / 1000 ml
- Key Ingredients: ARGANIA SPINOSA KERNEL OIL(ARGAN OIL)、MACADAMIA INTEGRIFOLIA SEED OIL、PEG-40 HYDROGENATED CASTOR OIL
- Key Benefits: Frizz Control, Deep Nourishment, Lasting Smoothness, Shine Boost, Hair Reconstruction
Volumizing Powder
This weightless volumizing powder effectively enhances hair volume and texture without heaviness, delivering instant fullness and lift with a matte finish and light hold, perfect for a natural, effortless style.
- Size: 0.29 fl oz / 8.5 ml
- Key Ingredients: AQUA,SILICA DIMETHYL SILYLATE,GLYCERIN,POLYMETHYLSILSESQUIOXANE,OCTYLACRYLAMIDE/ACRYLATES/BUTYLAMINOETHYL METHACRYLATE COPOLYMER, PHENOXYETHANOL,ETHYLHEXYLGLYCERIN,SODIUM CHLORIDE,AMINOMETHYL PROPANOL
- Key Benefits: Instant Volume Boost, Lightweight Texture, Long-Lasting Fullness
Day Tonic Beard Oil
This day tonic beard oil is a specially formulated daytime oil that nourishes and conditions the beard with natural ingredients, leaving it soft, well-groomed, and infused with an invigorating scent for a healthy, lustrous appearance.
- Size: 1.01 fl oz / 30 ml
- Key Ingredients: ORYZA SATIVA (RICE) BRAN OIL、PERSEA GRATISSIMA (AVOCADO) OIL、HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL、RICINUS COMMUNIS (CASTOR) SEED OIL、ARGANIA SPINOSA KERNEL OIL、TOCOPHEROL、SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL、SANTALUM ALBUM (SANDALWOOD) OIL、CITRUS AURANTIUM BERGAMIA (BERGAMOT) FRUIT OIL
- Key Benefits: Daytime Nourishment, Invigorating Scent, Beard Softening, Lightweight Formula, Natural Ingredients
Private Label Hair Product FAQs
What types of private label hair care products do you offer?
We offer a wide range of hair care products, including shampoos, conditioners, hair masks, leave-in treatments, hair serums, styling products, and scalp treatments. Custom formulations and branding options are available to meet your specific needs.
Can I customize the formula for my brand?
Yes! We offer OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) services. You can choose from our existing formulas or work with our R&D team to develop a unique formulation tailored to your brand’s concept.
What is the minimum order quantity (MOQ)?
MOQ depends on the level of customization and the product type. Standard private label orders (using existing formulations) typically start at 500–1,000 units per product, while fully custom formulations may require a higher MOQ.
Do your products comply with international regulations?
Yes, our hair care products comply with FDA (U.S.), EU Cosmetics Regulation (EC 1223/2009), and other global standards. We ensure that all formulations meet safety and quality requirements for different markets.
Can you provide packaging and branding services?
Yes! We offer custom packaging solutions, including bottle and jar selection, label design, and printing. We can help you create a premium look that aligns with your brand’s identity.
How long does the production process take?
Lead times vary depending on the level of customization:
- Standard private label products: 4–6 weeks
- Fully customized formulations: 8–12 weeks (including formulation development and testing)
Do you offer custom branding/packaging?
Yes! Customize labels, jars, and packaging to match your brand.
Can I receive product samples before placing a bulk order?
Yes, we provide product samples so you can test the formula, texture, and fragrance before committing to a large order. Sample fees may apply but can often be credited toward your final order.
What is your payment and shipping process?
We require a deposit (typically 30-50%) before production begins, with the balance due before shipment. We ship via air freight or sea freight, depending on your location and order size.
Conclusion: Custom Branding – Make It Yours
Custom branding is the key to setting your business apart in the competitive beauty and hair care industry. By opting for private label hair products, you have the unique opportunity to create a line that reflects your brand’s values, vision, and personality. From formulation to packaging, every detail can be tailored to suit your target market and stand out on the shelves.
With the right customization options, you can offer high-quality, personalized products that resonate with your customers. Whether you’re a salon, a beauty brand, or a retailer, private labeling gives you the flexibility to shape your brand’s identity while relying on expert manufacturers to handle the production and quality control.
Make your brand unforgettable by creating products that meet your customers’ needs and elevate their experience. The world of custom branding is full of endless possibilities—leap and make it yours.